Java Junkies. The truth about caffeine addiction
The use of caffeine is self-regulating – when you start to swing from the ceiling, you’ve had one…
Oreo biscuits don’t just taste good, they’re addictive
You’re a MASTER of eating an oreo cookie...... you twist and lick, then swallow. Once you’re done, you…
A bucket list does not work as well as a REAL to-do-list
This weeks Neurotechnology Tip, suggests ditching the bucket list approach to daily planning, which is anything but brain…
The brain is a big fan of cholesterol, shouldn’t you be too ?
It takes a healthy dose of oxidised cholesterol (oxysterol), to get human embryonic stem cells to grow into…
How you get your kicks is wired into your brain
What makes you really really happy. Not haha happy, more self fulfilled, in the zone? Chocolate, sex .............…
Eating chocolate is a physiological necessity
The first thing to say is - you need to satisfy your pleasure need. Depriving yourself, sets you…
Blowing your diet often comes in small packages
The single serve package is just an innocent pleasure, but the bite size morsel causes a dopamine spike…
How to stop alcohol cravings when you’re feeling low
If you find yourself often attracted to that bottle of booze, because the stresses and strains of life…
Understanding psychological addiction – the positive reward
To enjoy the rides in the brain’s NUCLEAR ACCUMBENS THEME PARK, you need dopamine tokens. The more you…
Sucralose may taste good on the tongue but it doesn’t quite cut it in the brain
“There is no such thing as a free lunch” applies to the world of artificial sweetners. Titillating those…